Aug. 30 - On Aug. 26, Ambassador Roos attended MIT Enterprise Forum Japan's 10th annual business plan contest, and delivered remarks highlighting the importance of innovation and entrepreneurship. In front of an audience of approximately 300 entrepreneurs, academics, and media representatives, the Ambassador underscored the value of mentoring new business startups as they attempt to bring their ideas to market. The winning business plan was for "MYTRACKs," a web-based music collaboration service.